/work · case 06
Phangan Yachts.
Bespoke sailing, booked in a few calm taps.
- discipline
- identity / website
- year
- 2024
- printed matter
- brand identity · website design · UI/UX · booking flow
- full case
- full case ↗

the situation
Phangan Yachts runs crewed charters, private tours and events off Koh Phangan, a bespoke experience that deserved a bespoke first impression. An editorial serif over aerial water, “every sail is a story”, and a booking flow that feels like planning a trip rather than filling in a form.
Identity and site were built together, so the calm carries from the wordmark through to the last confirmation screen. Luxury that whispers, on a coastline that doesn’t need the volume.
