Hue & Cry.

Hue & Cry is a marketing agency that refuses to whisper, so the identity and the site had to carry real volume without tipping into noise. We built a strict black-and-white system with a single magenta accent used surgically: one loud word per headline, one colour that never dilutes.

Nothing is sourced. Every visual is computed, generated SVG pattern art in place of stock photography, a scroll-scrubbed manifesto, stacking capability cards, and motion tuned so the loudness reads as control. Identity and front-end build shipped as one piece.