Brand & Digital · 2022
HrEd Tech
A product-grade identity and marketing site for an HR & education technology platform.
(Deliverables)
- Brand identity
- Corporate website
- UI/UX
- Design system
HrEd Tech sells software, so the brand had to feel like the product: clean, systematic and trustworthy. We built a modular identity and a marketing site that explains a complex tool in plain, confident language.
Feature pages, pricing and onboarding were designed as one continuous funnel, with a UI kit that the in-house team carried straight into the product.
(Let's talk)